Introduction
Periodicals
Museum: Museum and Regional Studies
2024/62/1
Significance of Museum Visitor Behavior Analysis
Significance of Museum Visitor Behavior Analysis
Tomáš Dyk, Matěj Viskupič, Martin Drahanský, Ivo Macek
| Pages | 8–11 |
|---|---|
| DOI | 10.37520/mmvp.2024.003 |
| Keywords | artificial intelligence, museum, visitor behavior analysis, visitor tracking system |
| Citation | DYK, Tomáš, VISKUPIČ, Matěj, DRAHANSKÝ, Martin a MACEK, Ivo. Significance of Museum Visitor Behavior Analysis. Museum: Museum and Regional Studies. Prague: National Museum, 2024, 62(1), 8–11. DOI: https://doi.org/10.37520/mmvp.2024.003. ISSN 1803-0386. Also available from: https://publikace.nm.cz/en/periodicals/museum-museum-and-regional-studies/62-1/significance-of-museum-visitor-behavior-analysis |
The aim of the presented study is to discuss the possibilities of the use of artificial intelligence in the camera system in museums. The article discuss how visitor behavior analysis performed by artificial intelligence could gather invaluable data about visitor. The data could be used by the management of museum to help them optimize layout of the exhibitions and to check detailed statistics about attendance and time spent for each exhibit in the museum.
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